About
Demain, il fera jour.
‘Demain, il fera jour.’ is a brand. It’s fashion. Fashion inspired by sportswear, bordering on streetwear, some may say close to basics.
starting with
1# FACTS
‘Demain, il fera jour.’ develops products, sells clothes that embody all these adjectives on different levels. In its daily practice, themes such as quality, ethics and comfort are mandatory. ‘Demain, il fera jour.’ features women’s collections, men’s collection and some unisex products. Each of them with its own cuts.
introducing
2# CONCEPTS, IDEAS and STORIES
‘Demain, il fera jour.’ is more than outfits.
It is at first a concept, a state of mind. Our clothes tell stories.
The Brand's
DNA
- Urban, pavement, street’s asphalt
- Some moods and feelings
- Sweet and uneasy romance
- A kind of cinematic void, of beautiful laziness
- Beauty, aesthetic and sins
- Pulse of life
- Circumstances and hopes
- Expectations, illusions with a smile
- A never-ending desire for tomorrow.
SOME THINGS
WE REPEAT TO OURSELVES
"Making the journey our destination"
"(We Are) Writing our future"
"Nothing beats the future"
"Is it what it looks like ?"
DEVELOPING
ART PRACTICE
Photography, Film Direction,Story writing, Pencil sketching.